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  • Writer's pictureMary Ann

Lee Brice Memorial Day Celebration to Benefit The Folded Flag Foundation

National Radio Special Sponsored by O’Charley’s Restaurant + Bar, Coca-Cola and Powered by PickleJar

The Folded Flag Foundation has been announced as the beneficiary of Lee Brice’s Memorial Day Celebration, a national radio special sponsored by O’Charley’s Restaurant + Bar, Coca-Cola, and PickleJar and produced by Gator Michaels Consulting. Listeners across the country can tune in to their local radio stations throughout the holiday weekend and donate directly to The Folded Flag Foundation via PickleJar or by visiting Folded Flag is a registered 501(c)(3) nonprofit, and 100% of contributions go directly toward educational scholarships and grants for the families of fallen soldiers.

PickleJar is also giving one lucky fan a trip to see Lee Brice this summer on his “Label Me Proud” tour with special guests Michael Ray, Jackson Dean, Tim Montana and Tyler Farr. Fans will be automatically registered with a donation, but they can also register for free at

“Anyone who knows me and my music knows that I take supporting our veterans and Gold Star families very seriously,” said Lee Brice. “Those who have made the ultimate sacrifice for our country deserve nothing short of our utmost respect. The mission of Folded Flag is a sacred one for me, and that’s why I’ve become such a vocal champion of their work. This Memorial Day Celebration is going to be a blast for listeners, and I hope they will donate what they can to such a great nonprofit.”

In addition to the Lee Brice Memorial Day Celebration live national radio show, O’Charley’s employees will be wearing t-shirts during Memorial Day weekend featuring PickleJar’s intelligent QR code technology that restaurant patrons can use to access the PickleJar app to participate in the event.

“O’Charley’s support for Folded Flag and its mission is a pillar of our brand. This event is just the latest way we are working to raise money and awareness for these deserving Gold Star families,” said O’Charley’s CEO Craig Barber. “Having Lee Brice involved in such a deep way is absolutely awesome. He’s not just an outstanding musician – he’s a man who sincerely cares about helping others and using his platform to do so. I can’t thank him enough for his involvement.”

“To see the evolution of O’Charley’s support over the years has been incredible,” said Folded Flag President Kim Frank. “O’Charley’s continues to go above and beyond to help us carry out our mission and we consider our partnership with them critical for our success. I can’t wait to tune in to this Celebration to hear some special music and see how much money Lee can help us raise.”

O’Charley’s launched the first ever charity-based virtual restaurant concept last year, the Songwriters Café, wherein all proceeds went directly to supporting The Folded Flag Foundation.

The groundbreaking concept was the evolution of the Songwriters Cafe virtual benefit concert series, which O’Charley’s launched in 2020 by teaming up with country music stars like Lee Brice and Russell Dickerson to shine a spotlight on Gold Star families and their needs.

Furthering their support for Gold Star family members, this year O’Charley’s also launched a Gold Star hiring campaign focused solely on getting Gold Star family members jobs and securing opportunities for their career success.

“The Lee Brice Memorial Day Celebration intersects PickleJar’s two biggest passions: celebrating artists and mobilizing donations to worthy recipients,” said Jeff James, CEO of PickleJar. “We couldn’t be more grateful for the opportunity to play a role in this inspiring campaign.”

PickleJar is available for IOS and Android smartphones. Their intelligent QR code technology is in use at select venues nationwide and fundraising events which allows participants to send monies in support of musicians and charitable events without having to download the app. Most importantly, PickleJar’s TipShare feature means the funds are automatically routed to the intended organization and they receive 100% of the funds.

About Lee Brice:

When Curb Records recording artist, Lee Brice, isn't selling out arenas, writing and recording songs, or building new brands like American Born whiskey, you'll find the family man with his wife Sara, two young boys, and daughter. Meanwhile, with over 3 billion on-demand streams, and over 3.6 billion spins on Pandora, Brice continues to enjoy massive success at country radio, digital streaming services, and on the road. He recently reached #1 at Country Radio with “Memory I Don’t Mess With,” which consecutively follows three prior #1s: ASCAP’s 2021 Country Song of the Year “One of Them Girls,” “I Hope You’re Happy Now” with Carly Pearce, and “Rumor,” which was nominated in the category Single of The Year at the 55th Annual ACM Awards. One of the most-played country artists of all time on Pandora, he was the second country artist behind Keith Urban to receive the Pandora Billionaire plaque. Lee is also a GRAMMY nominee, a CMA and ACM award winner, and he's taken nine radio singles to Number One: "A Woman Like You," "Hard to Love," "I Drive Your Truck," "I Don’t Dance," "Drinking Class," “Rumor," “I Hope You’re Happy Now," “One of Them Girls,” and “Memory I Don’t Mess With.” Garth Brooks, Jason Aldean, Kenny Chesney and others have recorded his songs, and he's performed on numerous TV shows, including NBC's Today, ABC's The Bachelor, NBC's The Voice and FOX's Miss USA 2018. Lee performed as part of the Library of Congress Gershwin Prize for Popular Song honoring Garth Brooks, aired on PBS March of 2020. At the 54th Annual CMA Awards, Lee took home the prize for Musical Event of the Year for his song with Carly Pearce, "I Hope You're Happy Now." At the 56th ACM Awards, “I Hope You’re Happy Now” won Single of the Year and Music Event of the Year, and Lee and Carly Pearce performed the song live. Lee’s latest album, Hey World, which is nominated for the 2022 Billboard Music Award for “Top Country Album,” features new radio single “Soul.”

About O’Charley’s

O’Charley’s was born in Nashville, Tennessee and has served craveable American food and drinks inspired by their Southern roots since 1971. O’Charley’s operates 148 restaurants across the Southeast and Midwest. In addition to great food, good times and famous unsliceably soft rolls, O’Charley’s welcomes guests with genuine hospitality every time they walk through our doors or use our curbside delivery. To find an O’Charley’s location near you, please visit O’Charley’s is also on Facebook, Instagram and Twitter.

About PickleJar Holdings:

PickleJar believes artists should have full control over the profitability of their creative talents. Our peer-to-peer payment technology and proprietary performance management tools make it frictionless to receive, manage and move money for musicians, content creators and artists of all kinds on any stage, streaming platform or street corner. Leveraging the deep fintech and music industry expertise of our leadership team, we have launched the first social payments app specifically built to put the #ArtistFirst. The cashless tipping app creates direct engagement between artists and fan, then tokenizes loyalty through a unique rewards program. We are committed to empowering people to maximize their earning potential and realizing their financial freedom in the new Gratitude Economy. Learn more about the “world’s biggest tip jar” at

About Gator Michaels Consulting Nashville:

GMC Nashville offers music business consulting for developing acts, record labels, and companies conducting business in the music industry. After 30+ years in the music business, Gator Michaels is now offering his extensive experience and passion for music to help his clients navigate and succeed in in an ever-changing landscape of opportunity. Prior to forming Gator Michaels Consulting, he served as President of Reviver Records and EVP/GM of parent company Reviver Entertainment Group. Prior to that, he served as SVP of Warner Bros. Nashville.


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